debranding the city

During a recent research trip to New York the authors were made aware of a project which sought to reclaim some of the visual public domain. On 25 April 2009, 30 participants whitewashed nearly 120 street level billboards in broad daylight. These were subsequently used as blank canvases for artists and members of the public to produce public rather than corporate messages. In total the advertisements covered approximately 29,450 square feet of the public environment.  The map below illustrates the  illegal or unpermitted NPA City Outdoor locations located in Lower Manhattan. The question of what constitutes spatial demarcation and legal activity is further raised by this type of intervention.

These are the results:
-Yellow locations were were not a part of this project
-Blue dots indicate locations that were painted white
-Red dots indicate locations that recieved artwork

More images of the individual works can be found here.

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